Jan 21, 2019 | 9:30AM - 10:00AM PT
Booth #C2138
Top 10 Ways to Be More Profitable in 2020
Consumer expert Mollie Carmichael presents the latest trends based on a survey of 33,000 new home shoppers on the most popular markets, how sentiments vary by consumer segment and what the top products are, along with how it impacts housing the in future.
Speakers:
Mollie Carmichael, Principal, Meyers Research
Jan 21, 2019 | 10:00AM – 10:30AM PT
Booth #C2138
Evolve the Conversation: Win the Builder the FirstTime Every Time
Learn about our data solutions that allow you to understand the new home construction and remodeling markets – from the market level down to the zip code – to understand where current activity and future potential are the greatest. Understand the detailed information that can be used to support sales, distribution, pricing and product development strategies.
Speakers:
Robb Coltrin, SVP Sales, Metrostudy
Jan 21, 2019 | 10:30AM-11:00AM PT
Booth #C2138
SHAWOOD Demonstration
Sekisui House’s SHAWOOD is a highly engineered housing construction system to protect home owners from dangerous weather events, such as fires and earthquakes. SHAWOOD also delivers technologies that create and support comfortable, harmonious and healthy lifestyles. Discover the SHAWOOD system that is part of more than 70,000 homes worldwide through it's partnership with Hanley Wood to bring a model pre-fab home to the International Builders' Show.
Speakers:
Yusa Takeda, Manager, Business Palnning, Sekisui House
Makoto Ochiai, Manager, Product Development, Sekisui House
Jan 21, 2019 | 11:00AM-11:30AM PT
Booth #C2138
3 Opportunities and 3 Risks in the Top 10 Growth Markets
Where are you focusing investment? What are your best opportunities? How do you identify market risks? What data supports your decisions? Metrostudy expert David Brown presents the top 10 homebuilding markets, comparing various metrics used to identify both opportunities and risks in these fast growth markets.
Speakers:
David Brown, SVP, Metrostudy
Jan 21, 2019 | 11:30AM-12:00PM PT
Booth #C2138
Data's Evolution - Strengthening Your Strategy
Technology is giving us access to never before imagined insights that not only help develop strategy, but that also inform design, land acquisition, community amenities and the sales and marketing approach. Data experts from Meyers Research share how the entrée of new data is evolving and how it can be a future part of your success.
Speakers:
Amy Dudley, EVP, National Sales, Meyers Research
Jan 21, 2019 | 12:30PM-1:00PM PT
Booth #C2138
The Value of Health and Well-Being: Educating the Buyer
In today’s super competitive housing market, how does your message rise above the rest? How are you reaching consumers at an emotional level in a way that inspires them and educates them about the impact housing can have on their health and well-being? Kim Ross shares insights from Woodside Homes’s and Sekisui House’s foray into this new and lasting home trend.
Speakers:
Kim Ross, VP Marketing, Woodside Homes
Jan 21, 2019 | 12:45PM-1:45PM PT
South 227
Cracking the Changing Code: Understanding Today's New Homebuyer
This fast-paced panel discussion will share important findings from an extensive 24,000+ home shopper research project—a combination of focus groups, in-depth interviews and model home shop-along visits—and deliver the insights you need to increase new home sales. Panelists will provide an in-depth look at where the market is headed, which buyer segments are most active, what features and design styles they want, the obstacles you should avoid, and more.
Speakers:
Mollie Carmichael, Principal, Meyers Research
Jan 21, 2019 | 1:00PM-1:30PM PT
Booth #C2138
SHAWOOD Demonstration
Sekisui House’s SHAWOOD is a highly engineered housing construction system to protect home owners from dangerous weather events, such as fires and earthquakes. SHAWOOD also delivers technologies that create and support comfortable, harmonious and healthy lifestyles. Discover the SHAWOOD system that is part of more than 70,000 homes worldwide through it's partnership with Hanley Wood to bring a model pre-fab home to the International Builders' Show..
Speakers:
Yusa Takeda, Manager, Business Palnning, Sekisui House
Makoto Ochiai, Manager, Product Development, Sekisui House
Jan 21, 2019 | 1:30PM-2:00PM PT
Booth #C2138
Exclusive Interview on the Innovative Approach to Sustainability with Joel Shine, CEO at Woodside Homes
The path to sustainable home building includes many factors in the design and construction, and then the operation and performance of the home. Woodside Homes is taking on the challenge with new products and processes that address every aspect of sustainable housing. Here, Joel Shine, CEO at Woodside Homes, shares how this focus came to life in the 2020 BUILDER Concept Home and beyond.
Speakers:
John McManus, VP and Editorial Director, Residential Group, Hanley Wood
Joel Shine, CEO, Woodside Homes
Jan 21, 2019 | 2:00PM-2:30PM PT
Booth #C2138
Economic Outlook
This session provides new insights on the challenges and implications of a variety of issues that are impacting today’s housing starts. Ali Wolf of Meyers Research offers her unmasked take on business conditions and consumer trends that will be critical to your strategy and operations in the coming months and years.
Speakers:
Ali Wolf, Director, Economic Research, Meyers Research
Jan 21, 2019 | 2:30PM-3:00PM PT
SU873
Japanese Simplicity & Precision Deliver High Quality, Efficient Modular Housing
Learn more about the advanced Japanese prefabrication process from representatives from Sekisui House and Woodside Homes and the partnership with Hanley Wood to bring a model pre-fab home to the International Builders' Show.
Speakers:
John McManus, VP and Editorial Director, Residential Group, Hanley Wood
Jan 21, 2019 | 2:30PM-3:00PM PT
Booth #C2138
SHAWOOD Demonstration
Sekisui House’s SHAWOOD is a highly engineered housing construction system to protect home owners from dangerous weather events, such as fires and earthquakes. SHAWOOD also delivers technologies that create and support comfortable, harmonious and healthy lifestyles. Discover the SHAWOOD system that is part of more than 70,000 homes worldwide and the partnership with Hanley Wood to bring a model pre-fab home to the International Builders' Show..
Speakers:
Yusa Takeda, Manager, Business Palnning, Sekisui House
Makoto Ochiai, Manager, Product Development, Sekisui House
Jan 21, 2019 | 2:30PM-3:30PM PT
South 221
How Urban Solutions Are Framing Future Suburbs
How can developers bring high-density, urban-style design to suburban locations at an attainable sales price? Our panel of experts will discuss the design trends that are turning renters into buyers, what they do and don’t want, how they want to live and what you can do to attract them.
Speakers:
Mollie Carmichael, Principal, Meyers Research
Jan 21, 2019 | 3:00PM-3:30PM PT
Booth #C2138
A Disruptive Outlook on Health in Housing
One of the country’s leading suppliers talks about its approach to health and wellbeing and why this trend presents significant opportunity for builders. This session offers insight on consumer demand for healthier living and how will it will make housing different in the future.
Speakers:
Betsy Froelich, Marketing and Brand Management, Kohler
Jan 21, 2019 | 3:30PM-4:00PM PT
Booth #C2138
Five Year Forecast
This state of the union on the current residential construction market takes a sharp look at the future of mortgage rates, technologies that will impact housing, market cycles, opportunities and the impact of the Trump Tax Cut.
Speakers:
Mark Boud, Chief Economist, Metrostudy